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The Future is Now: AI, Music, and the Platforms Shaping 2025

From The Beatles winning the first AI-assisted Grammy to OmniHuman-1 creating lifelike digital clones, this week’s newsletter dives into how AI is shaking up music, content creation, and the DJ industry. Plus, TikTok’s latest marketing calendar and Instagram’s algorithm updates—because staying ahead of the game is mandatory. Let’s get into it!

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The Beatles Win the First AI-Assisted Grammy

In a historic moment for music and technology, The Beatles have won their first AI-assisted Grammy, marking a turning point in how artificial intelligence is reshaping the industry. Their track “Now and Then”—originally an unfinished demo by John Lennon—won Best Rock Performance, making it the first Grammy-winning song to be completed using AI technology.

How AI Played a Role in “Now and Then”

  • Restoring Lost Vocals: Using advanced machine-learning techniques, AI isolated and enhanced John Lennon’s original vocals, allowing Paul McCartney and Ringo Starr to complete the song decades after it was first recorded.

  • Preserving Musical Integrity: Rather than generating artificial sounds, AI was used as a restoration tool to separate and clean up recordings, ensuring the final product stayed true to the Beatles’ signature style.

  • Bridging Past and Present: By leveraging AI, “Now and Then” brought an unfinished 1970s recording into the modern era, proving that technology can help preserve and extend musical legacies.

Why This Matters for DJs and Music Creators:

  • AI as a Creative Tool: The Grammy win signals that AI is becoming a legitimate part of music production—not replacing artists but enhancing what’s already there.

  • Restoration Possibilities: DJs and producers can use AI to clean up, separate, and remix classic tracks, opening up new creative possibilities for edits and mashups.

  • Industry Shift: With AI-assisted music now earning major awards, expect to see more mainstream adoption of AI-powered tools in music production and performance.

The Big Picture:

The Beatles’ Grammy win for an AI-assisted track isn’t just a milestone for the band—it’s a signal that AI in music is here to stay. Whether you’re a DJ, producer, or just a fan of innovative tech, this moment marks the beginning of a new era where AI doesn’t replace creativity, but amplifies it.

AI is creeping into the music industry—how do you feel about it?

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In last week’s about your most important tool, 47% responded Cutting-edge gear (controllers, mixers, etc.)

“I am focusing on learning & mastering digital marketing. Using AI to integrate and streamline my process from the time of scheduling calls, creating/sending proposals/invoices, automated contracts, and payment schedules of when invoices being sent out”

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5 Ways AI is Reshaping Social Media Marketing

AI is taking over social media marketing—and for once, that’s actually a good thing. Whether you’re a DJ promoting your next gig or a content creator trying to keep up with the algorithm, artificial intelligence is changing the way social platforms work. According to Social Media Today, here are the five biggest ways AI is transforming social media marketing in 2025.

  1. AI-Powered Virtual Personas

    AI-generated influencers and brand mascots are gaining traction, providing 24/7 engagement without ever needing a coffee break. For DJs and music creators, this means AI avatars could eventually interact with fans, answer questions, or even generate promo content automatically.

  2. Fighting AI-Generated Misinformation

    With AI creating content at an insane rate, platforms are doubling down on tools to detect and combat fake news, deepfakes, and misleading content. Creators need to be mindful of how AI-generated posts are labeled and make sure they stay on the right side of content policies.

  3. AI Making Content Creation More Accessible

    Gone are the days when high-quality content required expensive equipment and hours of editing. AI-powered tools are making professional-level social media content easier to create, helping DJs quickly generate promotional videos, captions, and even AI-enhanced audio clips for posts.

  4. The Rise of AI Social Media Agents

    Imagine a social media assistant that automatically responds to fan comments, schedules your posts at peak times, and analyzes trends—all powered by AI. Smart agents are helping creators and brands manage their online presence more efficiently, so DJs can focus more on their music and less on endless scrolling.

  5. AI Supercharging Ad Performance

    Advertising is getting an AI upgrade, with smarter targeting and real-time campaign adjustments that ensure ads reach the right people. Whether you’re pushing ticket sales or growing your brand, AI is optimizing ad spend and engagement for better results.

Why This Matters for DJs and Creators:

Social media is no longer just about creativity—it’s about strategy. AI tools are making content creation easier, engagement faster, and marketing smarter. Whether you embrace AI or not, it’s already shaping how fans discover new music, interact with artists, and consume content.

AI isn’t replacing creativity, but it’s definitely changing how content gets created and shared. The question is: Are you using it to your advantage?

TikTok’s 2025 Marketing Calendar

TikTok has unveiled its 2025 Marketing Calendar, designed to assist marketers in planning their campaigns around key dates and events throughout the year. This comprehensive guide highlights significant moments, providing insights to help brands align their content strategies effectively. 

Key Features of TikTok’s 2025 Marketing Calendar:

Monthly Breakdowns: Each month is detailed with notable dates, including holidays, cultural events, and trending moments that resonate with TikTok’s diverse user base.

Content Planning Tips: The calendar offers suggestions on how to craft engaging content tailored to specific events, ensuring brands can maximize their reach and engagement during peak times.

Hashtag Recommendations: To enhance discoverability, the guide includes relevant hashtags associated with each event, helping marketers tap into broader conversations on the platform.

Why This Matters for DJs and Music Creators:

For DJs and music creators, staying attuned to cultural moments is crucial for audience engagement. By leveraging TikTok’s 2025 Marketing Calendar, you can:

Align Your Releases: Plan music drops, remixes, or event announcements around dates that align with your brand and audience interests.

Create Themed Content: Develop mixes or sets that celebrate specific holidays or events, making your content timely and relevant.

Engage with Trends: Participate in platform-wide trends and challenges that coincide with key dates, increasing your visibility and follower engagement.

By integrating these insights into your content strategy, you can enhance your presence on TikTok and connect more deeply with your audience throughout 2025.

You can download the marketing calendar here

ByteDance Unveils OmniHuman-1 – The Future of AI-Generated Humans

Just when you thought AI couldn’t get any wilder, ByteDance (aka TikTok’s overlord) decided to roll out OmniHuman-1, a next-level AI tool that can turn a single image and an audio clip into a fully animated human video. That’s right—upload a photo, add some sound, and boom, you’ve got yourself a talking, moving AI-generated human. Deepfakes? Clones? Virtual DJs? The future is now, people.

What Exactly Is OmniHuman-1?

  • AI That Animates You – Give it a photo + an audio clip, and OmniHuman-1 will animate facial expressions, lip-sync speech, and even add realistic body movements. Your promo video just made itself.

  • Multi-Input Smartness – Unlike other AI tools, this one processes images, voice, body poses, and text all at once, ensuring smoother, more natural movements (aka no more cursed, glitchy AI faces).

  • 19,000 Hours of Training Data – That’s a lot of learning. OmniHuman-1 is trained on massive datasets of human movement, making its animations eerily lifelike—because nothing says “cutting-edge” like AI that can replicate your best stage presence (or worst dance moves).

How This Changes the Game for DJs & Creators:

  • Next-Level Music Videos: Imagine turning a single promo shot into a fully animated performance—without hiring a video team.

  • AI-Driven Event Promos: Use OmniHuman-1 to create personalized event announcements, complete with realistic lip-syncing and expressive gestures.

  • Virtual Avatars for Streaming: DJs and content creators can craft AI-powered digital versions of themselves for Twitch, YouTube, or Instagram, keeping audiences engaged in entirely new ways.

The Bigger Picture:

OmniHuman-1 isn’t just a cool tech experiment—it’s a glimpse into the AI-powered future of music, content creation, and digital identity. With TikTok, CapCut, and other AI-driven tools already dominating, it’s only a matter of time before social media feeds are filled with AI-enhanced content that looks just as real as the actual thing (cue existential crisis).

So, are we looking at the next big thing in content creation or just the next AI-powered way to confuse your audience? Either way, OmniHuman-1 is here, and the future of DJ branding, music videos, and virtual performances just got a whole lot weirder—and maybe even easier.

Ultimate Record Pools Review 2025 – Which One is Worth Your Hard-Earned Gig Money?

DJs, we know the struggle—digging through countless record pools, trying to find the perfect tracks without feeling like you’ve signed up for a glorified MP3 scavenger hunt. Well, we did the hard work for you.

In this video, Aaron breaks down the top DJ record pools of 2025, giving you the real scoop on what’s worth your time and what might just clutter your hard drive. We’re covering BPM Supreme, Club Killers, Direct Music Service (DMS), Doing the Damage, Digital DJ Pool, DJ City, Headliner Music Club, Heavy Hits, IDJ Pool, Late Night Record Pool, Live DJ Service, Promo Only, Xmix, Extend to Mix, and Zip DJ—basically, every pool your DJ homies have argued about in group chats.

🎧 What You’ll Learn:

Which record pools have the best exclusive remixes (and which ones don’t).

Who actually delivers high-quality audio files (because 128kbps ain’t it).

The pros and cons of each pool, from slick user interfaces to the ones that feel like they were designed in 2007.

Where to find the best underground edits, video mixing, and all the crates your sets need to stand out.

💡 Thinking of switching pools? Don’t waste your cash before watching this.

🔥 BONUS: We’ve got a special 7-day free trial of Crate Hackers so you can take your crate digging to the next level. Grab it here: https://www.cratehackers.com/7daytrial

🎥 Hit play and let’s find out which record pool is worth your download time.

Each week, we spotlight a Crate that can be found in the CrateHackers App

Just in time for the holiday, Manny Laina comes in with a Valentine’s Day Crate. As a bonus you can listen to how he mixed it on Mixcloud

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